
About Jeff Kirdeikis
Jeff Kirdeikis is a builder, #1 Amazon bestselling author, and advocate for financial freedom and self-sovereignty. Based in Squamish, BC, Jeff has spent the past decade building tools and communities that give people more control over their money and their future.
Before entering the crypto space, Jeff served as a firefighter, circus instructor, yoga teacher, and electrician. His journey reflects a core belief in financial autonomy and the power of building things with your hands.
These days he spends most of his time on Jade Grove, where he and a close circle of friends and community are reforesting land in the Squamish Valley into a food forest and wild habitat, and on Squamish Voters, a guide to Squamish council. He is a husband, a dad, a trail runner, and an outdoorsman at heart.

A family man first
Jeff is married to Lisa, and together they are raising their young daughter in Squamish. Family comes first for him, and most of his favourite days are spent outside with the two of them, out on the trails or rolling around in a pumpkin patch.
Companies and projects
TrustSwap
A decentralized finance platform that secured over $3 billion across 10 blockchains and grew to a $500 million company, providing token launchpads, smart locks and escrow services.
The Crypto App
Grew The Crypto App to over 5 million downloads.
Uptrennd
The most visited blockchain social media platform, reaching millions of community members.
Cryptocurrency Investing
A Facebook community of 330,000 members helping each other invest in crypto and grow their money.
Squamish Voters
A free, nonpartisan, resident led platform that keeps Squamish council accountable and lets residents vote and share their views on local issues. It began as a guide to the 2026 municipal election.
Published books
Building Wealth: Freedom of Time & Money
Number one Amazon bestseller in Budgeting. A practical guide to building lasting wealth and achieving financial freedom.
Bitcoin: Money For Freedom
Top 15 Amazon bestseller in Monetary Inflation. A deep dive into Bitcoin's impact on monetary policy and personal sovereignty.